“High Dive” the debut album from SHAED has been out a month. And I hope our EQ readers have been listening to it as much as I have been doing. If not, there is still time to discover the stunning album, where every track has its own special kind of epicness, for yourself. It is a stylish and accomplished pop record. Neither cookie-cutter nor throwaway pop. A beautifully crafted piece of work. “Colorful” is the next single lifted off of the album. Where SHAED (Spencer and Max Ernst and Chelsea Lee) has lined up a really, special campaign to run alongside the release. The band has launched The Colorful Campaign; an ongoing partnership with Capital Pride Alliance and The Ally Coalition raising funds for Washington DC’s LGBTQ+ community.
The Colorful Campaign will raise money for the GivePride365 fund, which provides resources for LGBTQ+ organisations in need. Money will be raised via streaming revenue from SHAED’s “Colorful”, artist collaborations, remixes and features, partnerships with local business and organisations, events and more.
The official music video for Colorful features LGBTQ+ fans and DC community members.
The significance of this beautiful, empowering song will, however, tug at your heartstrings in the most touching of ways. The inspiration for the track lies with SHAED’s Max Ernst. And is inspired by his coming out to twin brother Spencer and their best friend Chelsea Lee.
“When we were writing our album, we looked into our past at pivotal moments in our lives that made us who we are today and one of those experiences we shared together was my coming out to them. This inspired our song ‘Colorful.'” – Max Ernst
See Max’s open letter in full below
“Colorful” is exquisite and soul-stirring. And gives off such positive energy. It is a candid snapshot, an empowering listen and has a special quality that makes me feel invincible just by listening alone.
As SHAED continues to raise funds and build awareness with the DC LGBTQ+ community all year long via The Colorful Campaign, stay tuned to www.colorfulcampaign.com for all up-to-date information on events, fundraisers, local partnerships, initiatives and more. For all up-to-date information on SHAED, please visit www.SHAEDband.com.