Are we finally emerging from Groundhog season? Like me, do you feel as though each and every day of 2021 thus far has had the feeling as though a mysterious force keeps hitting the repeat button? UK Lockdown #3 has been a real stinger, hasn’t it? So you, therefore, might need a reminder of what new music went down in January and February?… We thought as much! So we’ve pulled our finger out and compiled the new March 2021 edition of our Spotify playlist “This Beat Is Poptronik.” Want to know more?… we’re only too happy to oblige…

MARCH 2021

Who is featured?

This week the 78th Golden Globe Awards took place. The awards recognizing excellence in film, both American and international, and American television. We couldn’t help but notice Sia had been nominated for the Best motion picture – musical or comedy award for her movie “Music” when we were thumbing through the noms. (We cover (Raj covers) film reviews as well. If you hadn’t noticed.) What can we say, other than Sia was robbed by “Borat Subsequent Moviefilm.” So we’ve taken it upon ourselves to crown Sia queen of the March 2021 “This Beat Is Poptronik” playlist. Bagging the top spot with “Together” a song brimming with positivity and hope.

With a melody as slinky smooth as buttercream and just as sweet. Newcomer Jack Newsome has two playlist placements. Start with his latest jam “Arms.” “The Year The World Stood Still” will help you get another feel of his artistry. A potent singer-songwriter force, we have a very good feeling about.

We have never heard the Billy Idol track “Eyes Without a Face” sound so chill, but we are in rapture with the new Poolside remix. The blissed-out production is totally a new flavour to behold.

Long live Baby Queen! I’m pretty sure “Raw Thoughts” is my most streamed track of 2021, already. No coincidence then, Bella Latham has made the playlist twice. With her lyrics, she, is so, brilliant and being hugely relevant at the same time. Surely, “These Drugs” is as deep as it gets. It is so raw.

Sound On. “Bad Tattoo” from HYYTS is dreamy delicious, electro-pop teamed with, an intelligent social commentary that takes you on a journey.

Don’t miss gems from Allie X, Sam Feldt and Kesha, Nick Jonas, London Grammar, Greyson Chance and Conan Gray

Who you should have on your radar:

Sweden’s flyckt shares innovative track “Love Is Overrated.” Arresting soundscapes, palette cleansing and very addictive.

The pop is strong on “Champagne Butterflies” from Ireland’s Wild Youth. Irridescent, addictive indie-pop met with synth grooves.

Drink up the summer vibes. Alfie Templeman makes us aware he’s the hottest new indie-pop talent to watch with brilliantly good “Everybody’s Gonna Love Somebody.”

DISCOVER rising electro-pop innovator Leif Coffield who will revitalise your senses with mesmerising, boundary-pushing track “Say My Name.”

A gem. Drew Sycamore – “45 Fahrenheit Girl” a little, reminiscent of Miley Cyrus. Deserves to be a Europop smash. Pop with an electronic heartbeat.

Digitized, glitchy sound. Hyper-pop stylings, similar to Charli XCX, A.G. Cook & SOPHIE. If “Soda Pop” indicates how Apollo Monroe does, exciting & edgy. We hope there’s more similarly buzzy, forward-thinking music ready to launch.

Please DO go and explore the March 2021 playlist and discover a new favourite track and/or artist for yourself. (While you’re sitting on a bench with a friend having a takeaway coffee.) Stayed tuned. Check back for more “This Beat Is Poptronik” news and an updated playlist sometime soon.