I must say it is nice to be hearing some new music coming from different countries other than the usual suspects. Namely, meaning the UK, USA, Sweden, Norway etc. Although, Swiss synth-pop artist CRIMER is already familiar to us at EQ. I have had him on my radar, for a good two years because of the slick, cool, aesthetic he brings to the electronic pop genre. Whether, being new wave groovy or crossing over with disco-pop bops. With a sound so vast, and interesting, CRIMER has the command of an arena-filling performer, or at the very least big stages. The last time I wrote about him, he’d just signed with electronic dance music label Ultra Music. I was curious about this move as it did make me wonder if a change in direction might be on the cards for the Swiss talent. He’s just-released “Eyes Off Me,” and in doing so, I think he’s given me, my answer.
Whereas I am more accustomed to hearing a throaty, deep, baritone voice. The vocals he’s turned in, for this track, are modern-pop sensible and lighter. Notably geared towards pricking up the ears of the mainstream listener. He is revealing a softer side to CRIMER, with more, intricacies, than usual woven into the shaken, not stirred cocktail of synth-pop.
At a glance, the press photo has a look about it which is very much reminiscent to Clark Datchler. Lead singer, songwriter and multi-instrumentalist in the late 80s pop band Johnny Hates Jazz. (Try as I might, I can’t get this likeness off of my mind.) What I DO know is “Eyes Off Me” sounds nothing like Johnny Hates Jazz, (neither, the 80s, nor in the present-day.) The song, however, is crushing the dance-pop vibe. It is in fact, the exact kind of music that I wouldn’t hesitate to dance to in a club. (Believe me, I’m feeling as twitchy as everyone else, campaigning for the return of live music events. It isn’t that live music venues were having a difficult enough time even before we succumbed to the clutches of the COIVD-19 pandemic.) This CRIMER track is helping me dance through the disappointment, albeit from the less sparkly setting of my living room, nonetheless.
Now that’s what I call electronic pop!
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